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The broadcast design program prepares motion graphics students
for professional practice in the digital, broadcast, design,
television, film and video industries. Students are equipped
with skills that enable them to contribute anywhere graphic
content in motion is broadcast or communicated.
The undergraduate program provides students with the technical
skills needed for success, combined with solid artistic fundamentals,
honed through a curriculum that includes design, drawing,
writing and numerous courses in the humanities. In addition,
students work collaboratively within a framework of cooperative
activity that reflects the industry they are preparing to
join.
Students are encouraged to take electives in other areas including
graphic design, traditional fine arts, visual effects, interactive
and Web design, animation, photography, and film and television.
In the graduate program, students develop professional design
management skills and pursue theoretical and methodological
studies, enabling them to realize their potential as leaders
in both practice and management. The program combines taught
and self-directed studies and includes critical approaches
to spatial and material culture, project management, design
methodology, research, communication and design theory. Graduate
study culminates in production of a broadcast design thesis
project accompanied by a researched, written component.
Computer studios offer both undergraduate and graduate students
ready access to high-end, industry-standard equipment and
software. The facilities consist of an intranet of Macintosh,
PC and Silicon Graphics Inc. (Unix) workstations configured
with a diverse range of hardware and software. Students learn
on the same high-end 2-D, 3-D and compositing tools used throughout
the profession. These tools include the Adobe product line,
including After Effects and Premiere; Animo; Macromedia Flash,
Director and Dreamweaver; Alias/Wavefront Maya; Avid Softimage/XSI,
Symphony and Xpress DV; Discreet 3ds max, flame, flint, combustion
and smoke; Pixar's RenderMan; Side Effects' Houdini products;
and Shake. Hardware and software are continually updated to
include new technology.
Career options include producer, director, art director, creative
director, designer, motion designer, new media designer, Web
designer, graphic designer, editor, compositor, freelancer/business
owner and professor for the fields of film, broadcast, new
media, Web, print and education. Graduates may work in feature
film studios, production facilities, post houses, advertising
agencies, creative boutiques, broadcast/network studios and
universities or may own their own businesses. Among the major
production houses employing alumni are Digital Domain, Sony,
Turner Studios, The Weather Channel, MTV, CNN, the Sundance
Channel, Rhythm & Hues and numerous others.
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