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Undergraduate
| Graduate
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| Becky Wyman, Torn |
BCST 130 Design for Moving Media
This interdisciplinary course trains students in the essential
vocabularies and concepts of broadcast design, examining a range
of diverse issues of central importance to the broadcast designer
such as previsualization, cinematography, media theories, digital
culture, new media and critical studies. Prerequisite: CMPA
110.
BCST 206 Digital Media Studies for Broadcast Design
Media studies provides the foundation for visualizing and understanding
motion. Extensive storyboarding and previsualization are introduced
along with motion studies, layering, compositing, visuals, words
and music. Broadcast graphics, film titles and promos, visual
effects, and television commercials are discussed. Prerequisite:
BCST 130 or GRDS 348.
BCST 235 Editing Theories and Techniques
This course covers all of the basic grammar of editing through
hands-on exercises and real-life examples. From the Kuleshov
effect to the contemporary aesthetics of non-continuity and
elliptical editing, students are introduced to the major theories
behind the development of various editing techniques. The class
focuses on conceptualizing projects for the edit in various
design contexts. Prerequisite: BCST 206.
BCST 305 Time-based Media for the Art Gallery
Utilizing a range of tools, this class explores and produces
time-based artworks for the gallery context. These works can
include DVD, video and sound installations; performance work;
and interactive environments. Students are expected to consider
the technical, aesthetic and conceptual concerns of these art
forms and produce practical assignments that are grounded in
historical and theoretical research. Prerequisite: ITGM 353.
BCST 309 Motion Graphics
This course introduces fundamental concepts for motion graphics,
including graphics and promos for television networks and film
titles and logos for advertising. The focus is on design presentation
and development, screen composition, graphic transitions and
content. Prerequisites: GRDS 205, BCST 206.
BCST 360 Cinematography for Broadcast Design
This course addresses camera operation, lenses, film stocks,
filters, lighting and light measuring, as well as the art and
aesthetics of cinematography. Through hands-on practice and
exercises, students are introduced to the science behind lighting
ratios and exposures, film stocks and emulsion tests, and telecine
transfers. Prerequisite: BCST 235.
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| Student work |
BCST 369 Time-based Typography I
This course addresses historical and contemporary typographic
design concepts using film and television. Students construct
graphic elements and typography for use in projects while addressing
issues of motion and dynamic relationships. Prerequisite: GRDS
205.
BCST 400 Concept Development for Final Project
Students develop methods for cultivating ideas and the understanding
of narrative, non-narrative and new media storytelling and solid
visual definition as it relates to screen design and film language
concept development. Prerequisite: BCST 309.
BCST 401 3-D Motion Graphics
This course explores the foundations of 3-D environments. Modeling,
textures, lighting and animating are covered with simple animations,
logo and shape motion, and environmental visual effects. Prerequisite:
BCST 206.
BCST 406 Social Issues Presented in Broadcast Media
This
class develops an understanding of the documentary format as
it relates to contemporary broadcast contexts. Through a process
of critical viewing and analysis of the documentary form, along
with practical assignments, students are expected to explore
and develop models of documentary that work in the broadcast
world. In addition, students are expected to develop a thorough
understanding of the history, techniques and issues related
to the documentary form. Prerequisite: BCST 235.
BCST 408 Packaging for Broadcast Design
This course discusses historical and contemporary broadcast
packages as they relate to design, marketing strategies and
branding. These concepts are useful in the creation of show
openings, tags, bumpers and other elements that develop network
identities and broadcast entities. Prerequisite: BCST 309.
BCST 448 Broadcast Design Studio I
Students execute the preproduction phase including analysis
and critique, organization and scheduling. The goal is to create
a coherent body of work expressing the students artistic
vision through his or her acquired skills. Prerequisites: BCST
309, BCST 369.
BCST 449 Time-based Typography II
This course continues the exploration of typography used in
moving media. Advanced topics are discussed along with projects
based in film, broadcast and new media. Prerequisite: BCST 369.
BCST 490 Broadcast Design Portfolio
This course prepares students for employment in the field. Students
are expected to investigate career opportunities and the requirements
of the position of interest. Development of a portfolio and
demo reel is enhanced through the continued study of motion
graphics, compositing and sound. Prerequisite: BCST 448.
BCST 495 Special Topics in Broadcast Design
The topic of this course varies from quarter to quarter. Each
seminar focuses on various problems in the broadcast design
field and allows the advanced student an opportunity to pursue
individual or collaborative projects related to the subject
of the course. Prerequisites: Vary according to topic.
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BCST 705 Visualization and Concept Storyboarding
In this course, students are expected to develop the ability
to visualize various creative solutions to problems in broadcast
design. Students learn concept development, engage in the application
of appropriate narrative and visual storytelling to those concepts,
and produce storyboards that portray concepts accurately and
vividly. In the creative phase of production, students are subject
to traditional industry constraints, including typical production
guides and guidelines.
BCST 709 Cinematography and Editing
This course introduces the foundations of filmmaking through
the critical examination of historical materials. The theoretical
and practical applications of the course culminate in the compilation
of imagery that encompasses a variety of ideas and concepts
and utilizes film and video cameras and editing techniques.
BCST 721 Media Theory in Broadcast Design
This course integrates historical studies, broadcast design
theory and practice, and contemporary art in the study of early
and current thought in broadcast and media design. Students
are expected to analyze and conceptualize broadcast and media
design principles through active discussion in the classroom,
research projects and independent analyses that stimulate critical
thinking that can be applied to design issues.
BCST 735 Broadcast Design Studio I
This seminar studio course begins the research and exploration
necessary to ensure successful completion of a thesis. Students
define a personal direction and engage in theoretical exploration.
They begin to formulate plans for their thesis project in a
self-directed and flexible format. Prerequisite: BCST 721.
BCST 740 Dynamic Typography
This course reviews the theories and principles of typography
and composition with a focus on understanding the dynamics of
motion, legibility, content and message. Prerequisite: GRDS
709.
BCST 745 Broadcast Design Studio II
This seminar studio continues the research and exploration of
thesis ideas developed in Broadcast Design Studio I. In addition
to continuing theoretical exploration, students engage in project
organization and pre-production to prepare for the final thesis
class. Prerequisite: BCST 735.
BCST 749 Broadcast Design Portfolio
Students focus on the integration of imagery, Web sites, video
and various other elements into a broadcast design portfolio.
Students create effective tools for self-promotion, including
a reel, CD compilation, Web site, cover letter and résumé.
Proper and effective marketing techniques, interviewing techniques,
job search strategies and business practices are covered to
provide an understanding of operations in the broadcast industry.
As the culmination of their program, M.A. students enroll in
this course during their final quarter. Prerequisite: GRDS 709.
BCST 756 Works of Art in a Digital Culture
This course presents an in-depth study of contemporary digital
culture through readings, writing and presentations. Students
analyze and critique the role, definition and application of
art in contemporary culture. Students also work together to
produce a group exhibition addressing issues related to their
research and present it in a local gallery or other public context.
BCST 758 3-D Motion Graphics
This course focuses on the creation of 3-D elements for compositing
with live action and 2-D art. Students are responsible for the
modeling and animation of 3-D elements, with an emphasis on
lighting and camera placement as they apply to motion graphics
environments.
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| Yuya Kato, M6 |
BCST 760 Alternative Methods in Broadcast Design
This class explores a variety of non-traditional practices for
time-based work. Students explore ideas of narrative form, image
genres and visual language issues dealing with context and audience.
Prerequisite: BCST 721.
BCST 762 Advanced Typography
This class discusses aspects of typography in motion in a wide
array of screen applications. The course reinforces students'
ability to recognize the concepts of typography and the aesthetic
use of logos and text. Strong emphasis is placed on the technical,
analytical and aesthetic use of typography and the practical
application of these concepts. Prerequisite: BCST 740.
BCST 764 Design in Professional Contexts
Students plan and execute a Public Service Announcement (PSA).
Selected pieces may be broadcast locally. This project utilizes
advanced motion graphics concepts, typography and client interaction.
The course focuses on developing and professionally executing
a personal artistic vision. The completion of the project contributes
significantly to a body of work to be applied to a final demo
reel. Prerequisite: GRDS 709.
BCST 766 Business Issues in Broadcast Design
This course covers the workings, promotion and operation of
design businesses, preparing students for roles as freelancers
or business owners in today's economy. Topics include developing
a sound business plan, freelancing, agency work, client relations
and problem resolution, compensation and benefits, profitability,
and organizational structure and functionality.
BCST 768 Social Narrative for Broadcast Design
Through the hands-on process of active production along with
critique and analysis of historical and contemporary practice,
students scrutinize and evaluate the role of the director in
producing broadcast pieces of short duration, such as PSAs.
Emphasis is placed on research and the integration of history
and practice as students work with and coordinate a variety
of individuals in diverse specialties of the production process
to complete an aesthetic, concept-driven piece. Prerequisite:
BCST 709.
BCST 780 Special Topics in Broadcast Design
This course provides students with an opportunity to focus on
particular issues in the field of broadcast design or to study
advanced techniques and processes. Faculty, course content and
prerequisites vary each time the course is offered. The course
may include lectures, discussions, individual projects and critiques,
depending on the nature of the topic.
BCST 790 Broadcast Design M.F.A. Thesis
Broadcast design M.F.A. students develop an innovative and theoretically
informed body of work that is exhibited in a manner and context
that supports its creative content. A written component that
addresses the theoretical premise of the work is also produced.
Prerequisite: BCST 735.
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